HITACHI ADOPTS THE NEW CESAR ECV INITIATIVE

Hitachi Construction Machinery (UK) have confirmed that from January 2020, every mini, medium and large excavator, wheeled loader and wheeled excavator will be fitted with the new CESAR Security ECV System powered by Datatag technologies as standard.

The Construction Equipment Association (CEA) launched the new CESAR Emissions Compliance Verification (ECV) at Plantworx 2019 and stated that it was an invaluable 'bolt-on' product which compliments the well established CESAR Security System, allowing quick and easy verification of a machine's emissions category.

The CESAR ECV initiative developed by Datatag and the CEA in response to the growing demand for an easy and reliable way to confirm the emissions category of construction equipment and has been well received by the industry, including Hitachi who will adopt the CESAR Security System as well as the new functionality in CESAR ECV. CESAR ECV, using tamper evident colour coded labels with a unique alpha/numeric code, is linked securely to a machine's unique CESAR identity and ensures complete integrity of the system.

David Roberts, CEO of Hitachi Construction Machinery (UK) said, "Helping our customers protect and optimise their Hitachi machines is an increasingly important element of our value proposition, and in conjunction with our online Global e-Service telematics system, which has GPS location capability, the addition of CESAR gives our customers even more peace of mind. CESAR is not only a proven theft deterrent, it provides an accurate and efficient proof of identity to the Police when they need to trace stolen machines, which has been an industry wide issue for years. Our customers also require a quick and easy way to identify which stage of the EU emission regulations their machines comply with, as more sites control and monitor their carbon footprint. The addition of the Emissions Compliance Verification or ECV to the CESAR program gives our machines a visible and traceable identity in regard to which emission stage they comply with."

Rob Oliver, Chief Executive of the CEA said, "The Emissions Compliance Verification (ECV) application for CESAR is the single biggest development since the scheme was launched as an anti-theft initiative in 2007. Today there is urgent demand for quick identification of the certified emission levels of machines and in developing ECV we have had some great input from the industry as well as HS2, the Energy Savings Trust and London boroughs. The ECV's easy to see and scan visual label reduces the workload for construction site managers and local authorities alike. The construction industry is looking increasingly on its' environmental impacts and as such CESAR ECV will be invaluable to companies required to manage large scale projects and multiple contractors ensuring plant on site is as environmentally efficient as is possible."

Andy Huddleston, Superintendent of Northumbria Police said, "As the national Police lead for Agricultural Machinery Theft I am delighted that Hitachi CMUK, one of the industry's leading companies, has chosen to security mark all their new machines sold in the UK. We know that by doing this the chance of recovering these high value machines is higher and makes life harder for criminals. We hope that all manufacturers will adopt this approach."

The CESAR Scheme, launched in 2007, has over 350,000 machines on it's database and with more brands coming on board in 2020 is the world's biggest security marking and registration scheme for construction and agricultural machinery.

Date Created: 13/01/2020